Black and white photo of a healthcare worker in white uniform sitting in a chair during an interview.

Your Content Blueprint


4- week of Content. ALL STRUCTURE. NO CHAOS.

 

 

What is the Content Blueprint?


The Monthly Content Blueprint is a 4-week plan that gives your brand clarity and consistency without the weight of full social media management. Instead of leaving you with a folder of photos or videos you don’t know how to use, our team creates the visuals, builds a strategy, and maps out exactly what to post, when to post it, and how it connects back to your brand story. Already have organic content you’ve created yourself? We can work with that too, integrating it into a polished calendar that keeps your feed professional, cohesive, and effortless to maintain

 

 

Here’s a clear breakdown of what we do vs. what we don’t do.

 

The Content Blueprint


WHAT WE DO.

Social Media Management


WHAT WE DON’T DO.

➝ A 4-week content system (not account management)


➝ Uses your past shoots + organic content to build strategy


➝ Delivers a mapped calendar with captions, prompts, and rollout direction


➝ Focuses on clarity, direction, and consistency


➝ You (or your team) still post but with a clear plan


➝ One-time or month-to-month system no ongoing contracts


  • Ongoing account management service


  • Uses whatever content you provide to keep accounts active


  • Handles posting, scheduling, and engagement for you


  • Focuses on execution and daily posting


  • They log into your accounts and post on your behalf


  • Continuous service with recurring monthly fees


 

The Real Problem


Most brands aren’t failing because their content looks bad, they’re stuck because there’s no real plan behind it.

• You pay for shoots, but the photos sit in a folder untouched.

• You post whenever you remember, then feel frustrated when nothing happens.

• You crave consistency, but there’s no roadmap showing you what to do next.


And without direction? Every day you delay means missed visibility, stalled momentum, and clients choosing someone else

Our Content Suite

3 ways to bring strategy and content together


The Haus of Content

Clarity in What to Say

 

For brands ready to hand off the heavy lifting, this is your full system. We handle the production , photos, videos, reels and then deliver them inside a mapped 4-week calendar with captions and prompts. Every piece is shot with purpose, labeled for use, and ready to post.

 

The Calendar Blueprint


We Show You How to Use It

 

For brands who want fresh photos with a plan.

We combine a new photo package, your organic content, and curated stock images into a 4-week calendar with captions and prompts.


You’ll know exactly what to post, when to post, and how it connects back to your brand story.

 

The Feed Map


We Tell You What to Create

 

Perfect for brands who want to stay hands-on but need direction.

We provide a 4-week roadmap with prompts, themes, and caption starters so you know:

• → What content to create

• → What topics to cover

• → How it ties back to your brand pillars


You handle the creation we remove the guesswork.

 

Who is this for?

 

Blurred motion silhouettes of people dancing in black and white against a white background.

The Calendar Blueprint is designed for brands who already have visuals created with us,  or who begin with a Haus of Content session to start fresh. Why? Because the strategy only works when it’s built on visuals that match our production style: high-quality, consistent, and polished.


Yes, we’ll blend in your organic content (behind-the-scenes clips, casual videos, iPhone moments) to keep things authentic ,but the core of your calendar will always come from the assets we create together.


If we haven’t worked together yet, the Haus of Content session is your entry point. It gives you the strong visual foundation you need so the Blueprint can actually deliver results.

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Haus of Content

We create everything for yoU

This package is for the person who says:


• “I don’t have time to plan or create my own content.”

• “I want to look polished and professional online.”

• “I’d rather have a team do everything for me so I can focus on running my business.”


Haus of Content is our premium, full-service solution. Each month, we handle the planning, production, and strategy for you. You simply show up on production day, and we deliver a month’s worth of content that’s ready to go live.


What’s Included:


→ A mapped 4-week  content calendar with 20 posting slots (five per week, Monday–Friday)

→ 20 professionally edited photos created during a monthly production session

→ 8 fully edited video reels crafted for engagement and storytelling

→ 6 hours of production * Food will be on provided*

→ Caption starters and prompts for every single post

→ A grid mockup preview so you can see how your feed will look before posting

→ End-of-month review call with performance notes and adjustments for the next cycle

→ Integration of your personal behind-the-scenes or lifestyle content for a more authentic feel

INVESTMENT


• Monthly membership: $3,700+ TAX /month

• Per Project: $4,200+ TAX/project

Save with a monthly partnership designed for ongoing growth and priority support.


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Calendar Blueprint

We show you how to use your existing visuals

(taken by us)

This package is for the person who says:

What’s Included:


→ A mapped 4-week content calendar with 20 posting slots (five per week, Monday–Friday)

→ A Mini Photo Session (2 hours, 20 fully edited images) tailored to anchor your 4-week plan

→ Integration of your organic content (iPhone BTS, lifestyle clips, authentic brand moments)

→ Storytelling themes that connect all content back to your brand pillars

→ Specific rollout direction on when to use photos, stock, and organic content for balance

→ Caption starters + prompts for each post so you never feel stuck

→ A light feed audit that highlights how to merge visuals for a polished, cohesive look



Optional Add-Ons:

• Video Package: 6 edited reels — $1,200 (2-hour session)


• MONTHLY MEMBERSHIP: $1800.00+ TAX /MONTH

• PER PROJECT: $2,200+ TAX/PROJECT



Save with a monthly partnership designed for ongoing growth and priority support.

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The Feed Map

We tell you what to create

This package is for the person who says:

“I want to post consistently, but I never know what to say.”

“I feel like I run out of ideas after a few weeks.”

“I’m making content, but it doesn’t really connect.”


With The Feed Map, you don’t have to brainstorm or waste time wondering what to post. You’ll get a week-by-week roadmap of content ideas and captions tailored to your brand so you can stay consistent and confident online.


What’s Included:

→ A full 4-week content calendar with 20 prompts total (five prompts per week, Monday–Friday)

→ Caption starters written in your brand’s voice to make posting quick and natural

→ Posting directions that explain what type of content to create each day (photo, reel, carousel, or story)

→ Simple recommendations on what kind of behind-the-scenes or lifestyle content you can capture on your own phone to support the prompts


Optional Add-Ons

• Video Package: 6 edited reels — $1,200 (2-hour session

• Photo Package: 30 edited images — $1,200 (1-hour session)

Investment


• MONTHLY MEMBERSHIP: $950.00 + TAX /MONTH

• PER PROJECT: $1,200.00 + TAX/PROJECT


Save with a monthly partnership designed for ongoing growth and priority support.

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Portfolio


Here you’ll find examples of the systems we build in action: curated imagery, cinematic video, and content that not only elevates a brand’s presence but also gives it the tools to show up consistently across platforms. These visuals are featured directly on our clients’ social feeds, websites, and marketing materials, representing the stories, values, and expertise they bring to their audiences.

Professional photographer adjusts lighting equipment and camera setup in a white studio space during photoshoot.

The Blueprint solves that gap.


We don’t run your social media. We give you the roadmap so your content actually works.

VIDEO PRODUCTION BY AMARAH CREATIVE PROD. FILMED BY FILMS BY RITA

Ottawa — September, 2025

CLIENT: BF Aesthetic


VIDEO PRODUCTION BY AMARAH CREATIVE PROD. FILMED BY FILMS BY RITA

Ottawa — june, 2025

CLIENT: Rebecca Rose Beauty


Video Production by Amarah Creative Prod. Filmed by Films By Rita

Toronto — September 25, 2024

Client: Dr. Fotini


Scattered collection of portrait photos on a light gray wooden surface showing hands arranging printed photographs.

Strategy only works with content worth strategizing

FAQ

Do I need both the Calendar Blueprint and the Haus of Content, or can I book them separately?

The Calendar Blueprint is designed to map out your content flow for the month, giving you a clear plan for when and how to roll out your visuals.

The Haus of Content is the production side — a three-hour recording session where we create the actual photo and video assets.

Can I use this if I just started my brand?

We highly recommend having at least a base set of assets, photos or videos of you, your product, or your service. The Blueprint is designed to maximize what you already have. If you’re brand new and don’t yet have visuals, your first step is to invest in creating them through our different streams of services, whether it’d be brand minis, photography or videography. Once those assets are in place, the Blueprint becomes the system that carries your brand forward with clarity and consistency.

FAQ

What locations do you recommend for a couples or portrait session?

  • A visually designed PDF that outlines your month at a glance.
  • Week-by-week breakdowns showing which posts, videos, or photos go live on specific days.
  • Notes and captions (where applicable) so you know what messaging to pair with each piece of content.
  • A format that’s easy to share with your team or reference quickly on your own.


This way, it functions like both a strategy guide and a planner — you’ll always know what to post, when, and why

Can I request revisions or changes to the calendar if my plans shift?

Yes!! You can request revisions. We know that plans and launches can shift, so each Calendar Blueprint includes one round of adjustments. This gives you the flexibility to realign dates, swap content priorities, or refine messaging if something in your strategy changes after we deliver the first version.

FAQ

Can I bring outfit changes or props to maximize variety?

Yes, you can (and should) bring outfit changes and props to maximize variety. Since this is a longer production session, you’ll have more time to switch between looks and settings:

• Outfits: We recommend 3–5 looks for a three-hour shoot. That gives us enough range to create distinct visuals for different themes, campaigns, or weeks of your calendar.

• Props: Bring brand-specific items (laptop, product packaging, tools of your trade, lifestyle accents) to tell your story across multiple formats.

• Studio advantage: With three hours in The Amarah Studio, we’ll rotate between sets, backdrops, and lighting setups so you leave with a library of content that feels diverse, not repetitive.

• Stylist support (if booked): Our stylist can help refine outfit order and combinations so the visuals flow seamlessly from one look to the next.

Can I book just one month, or do you require a longer commitment

You’re welcome to book a single month, there’s no long-term contract required. Many clients do choose to come back monthly or quarterly to keep their content consistent, but it’s completely flexible depending on your needs. One month can give you a strong refresh, while ongoing bookings create momentum and a steady library of content.

Black and white behind the scenes photography studio equipment setup with lighting gear and reflectors.
Professional photo studio equipment including lighting gear, softboxes, and camera stands arranged in black and white.
A series of black and white photos showing hands holding different types of microphones in recording studio settings.
Video production setup showing multiple professional video cameras arranged in a row in a studio environment.